World of Beatrix Potter

The classic World of Beatrix Potter and Tales of Peter Rabbit have been treasured additions to nursery shelves and children’s toy boxes all over the world for over one hundred years. The delightful ranges of Beatrix Potter-inspired gifts, plush soft toys, books, games and stationery are created from the characters found in the iconic Tales originally written and illustrated by Beatrix Potter. The collection features Miss Potter’s most appealing characters, including familiar friends such as Jemima Puddle-Duck, Mrs. Tiggy-Winkle, Mr. Tod, Tom Kitten and of course, Peter Rabbit! This beautifully designed range of soft toys, books, games and stationery stimulates children’s senses and engages their imagination. The collection has been created to ensure that the items do not only look adorable, but that kids are helped to develop their cognitive, social and physical skills through play. 

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